Ian Parker International Sales Training

Ian Parker - Sales Training

Ian Parker


Experience:   40+ years

Key Advisory Services 

  • Sales Training Online
  • Sales Training On Site
  • Sales Team Coaching


About Ian Parker International

Ian Parker International excels at Sales Training (online and onsite).

We have custom built a specialised interactive platform as well as sales coaching and daily accountability.

We concentrate on 3 principles

  • Relationship Building (People Buy from People they Know, Like and Trust),
  • Asking “one more question” and
  • Never giving up.

Our approach is best described as a partnership with a “fully hands on” and “down in the trenches” technique.

We are not here to reinvent the wheel….we are here to help you realign the wheel.

So what makes Ian Parker International different??

Ian operates with simple systems and processes, breaking everything down to bite size pieces so they are easy to work with and understand across all areas of your business.


Ian began in the motor Industry in 1983 at Central West Ford selling new Fords and Used Cars in Orange NSW. Through his newfound passion his sales escalated quickly and was soon selling 28 cars a month, a few years later he became Used Car Manager, then General Manager thereafter.

In 1989 Ian established Ian Parker Motors in Orange starting with only 9 used cars on an 800sqm block, and 2 on the staff. Second month he sold 30 cars! Ian Parker Motors grew into a leading dealership in the Central West where everyone shopped for a quality used vehicle ~ with a quirky little jingle “Ian Parker Cares” which is still remembered today!

Throughout the years Ian Parker Motor Group won many awards both town based and nationally recognised achievements through the manufacturers and automotive governing bodies.
By 2009 when the business was sold with 4 franchises on 8500 sqm on purpose built facilities. It was also one of Honda’s most awarded dealerships in Australia.

After relocating to Griffith in 2010 they then had the opportunity with partners to buy into Griffith and Leeton Motor Groups out of receivership. By putting his simple systems and processes into place from the ground up he turned both businesses into booming, profitable and again awarded dealerships in 2 years. He then went on to build both businesses even further for another 3 years.

Ian was hands on in both businesses and still selling cars until changeover day so he understands what it’s like “on the floor”, the frustrations of the day to day running of a business , dealing with staff, customers, manufacturers and finance companies etc

Ian Parker International Clients

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